As you may already be aware, the job market is currently booming! While this is a good sign for anyone looking for a job, many mistakenly think this will translate to receiving a job offer with little effort. Even though there are multiple opportunities available, you still need to know how to get hired first! While you do need the skills and the right personality fit to be considered for a role, you’ll also need a competitive edge during the hiring process.
One way of making yourself stand out among your competition is by staying on top of industry news. This may not seem like an obvious answer, but it actually can make a huge difference! Since employers are looking for new employees who can come in and help their organization grow in the future, knowing that a potential new hire is aware of how the industry is set to change can solidify their decision to hire you.
If you want to know how to get hired by staying on top of industry news, continue reading:
Check LinkedIn regularly
If you aren’t already using LinkedIn, you’re missing out on a steady stream of articles about news in your industry! While you may think it’s only useful for networking purposes, it’s also helpful for sharing and reading articles on the state of your industry and the innovations currently being made. Plus, if you’re staying active on LinkedIn during your job search, it’s very likely that a hiring manager will see it and be impressed by your knowledge of current and future marketing trends. Read more: 5 LinkedIn Tips To Take Your Profile To The Next Level
Use professional social media accounts
Similar to using LinkedIn to share industry-specific news articles, you should also consider creating professional social media accounts on sites like Twitter and Facebook. Even though it may not seem completely relevant to your industry, it’s important to think of these platforms as a great way to tap into resources and professional branding tools that most of your competition isn’t utilizing. For example, a site like Twitter could be a great way to establish yourself as a thought leader in your industry. It can also be a great, low-pressure way to build relationships with peers in your industry.
Subscribe to industry-specific newsletters and publications
Even though it may seem like an antiquated practice, one of the best things you can do to stay competitive and keep on top of industry news is subscribing to trade publications. These outlets often have valuable insight from the most experienced, knowledgeable, and respected members of your industry, so having access to that is important. Pick several to subscribe to and then carve out a set amount of time during the week to read up on all the latest in your field.
Don’t forget to network!
While knowing how to get hired by reading up on the latest industry news is important, it’s also critical to know that that’s not the only way to do so. Another way to accomplish this is by going to in-person networking events. Even if these events give you the jitters, try to step out of your comfort zone. It can be extremely helpful to discuss what other people in your industry are noticing and experiencing. Plus, they may have valuable insight that you haven’t heard before, which could give you a leg up when you eventually do go in for an interview! Read more: How To Network Like A Pro