After just a few days of being open to the public, Google+ has nearly 3.5 million members and counting! With its multiple features and easy to use platform, you can already tell it’s going to be significant in the future of networking and job searching.Facebook, LinkedIn, and Twitter take some time and patience to learn but Google designed Google+ in a way where it’s clear-cut and self-explanatory—even my mother understood it immediately. There’s also no need to create two profiles, one for your professional life and one for your personal life, since you can separate these in multiple “circles”. Simply drag and drop your contacts into buckets, one at a time or multiple at a time, to form these groups or circles.
Once Google launched this social network a few weeks ago, they also released the +1 button. Google stated: “When you click +1, you’re telling your friends, your family and the rest of the world, ‘this is something you should check out!’” The +1 button is essentially the “Like” button on Facebook, but instead your ‘+1’s’ are collected in your profile and presented to your connections. When you share articles, videos, and other information, you decide who gets to see it—select ‘public’ if you want it to be visible to everyone, or select certain circles to post it to.
Google+ also gives you a chance to network face-to-face with employers, experts, and recruiters, by incorporating the ability to “facechat”. Skype is already a popular form of interviewing, but when you include a profile filled with articles and work history; this gives the interviewer a greater idea of your interests and expertise!Lastly, make sure your profile is complete and honest since this is what hiring managers and recruiters will be seeing first. Make sure you add a professional profile photo, work history, and links to your current blog, LinkedIn, Twitter, Facebook, etc.Good luck in your Google+ adventures!
Dustin Willoughby
Marketing Department
On Wednesday evening, June 1, 2011, Amanda Bleakney, Director of Health Services and I hosted the second segment of our 3-part “Building your Brand” series at New York Association for Ambulatory Care (NYAAC). The keynote speaker was Marc Cenedella, CEO and Founder of TheLadders and he provided the health industry members and attendees with strategy and advice on “Building their personal brands.”
Marc shared his approach when formulating an elevator pitch about your job background and skill sets. He advised job seekers to refrain from using “$5 words” which are exhaustive and unnatural phrases. Instead, he encouraged people to try the “The Bud Test.” Would you say your elevator pitch to friends and acquaintances over a beer at a backyard barbeque? If your answer is yes, your pitch should be effective. It’s important to speak naturally and relay information about your personal brand as you would to a peer.
Marc also suggested preparing three main talking points prior to going in to an interview. If the conversation gets sidetracked, you can always come back to the three talking points of what you can do for them and their organization. Also, he emphasized the importance of not speaking about “you.” Rather, explain what you can accomplish for the Hiring Manager and organization. Marc suggested asking ”How do I help you get a gold star on your review next year?“
One important element of building your personal brand that Marc spoke about was to think of your personal brand as the modern small business. With a small business you have to devote time and effort to marketing the message of your brand.
Marc recently published a book, You’re Better Than Your Job Search, in which he conveys techniques on how to relay your personal brand to others.
We are looking forward to launching our third and final part of our series, with “Building Your Brand through Social Media.” This event will take place on Monday, June 20th and including a networking event! Jason Seiden and Vincent Gatti, Co-Founders of Ajax Social Media will speak to NYAAC about adopting social media into their corporate and personal brands. You can register for the event by clicking here!
We’re looking forward to the event, so sign up now and we’ll see you there!
Allison Klass Director – Healthcare, Temporary Division
Each month, The Execu|Search Group partners with a charitable organization to promote awareness and raise money; this month’s charity is The Uplifting Project! In exchange for donations, employees get to wear jeans to work!
To find out more about our Charity Day initiatives and about this month’s organization, check out this short video featuring Iris from our Internal Recruiting & Training department!
We all know how important it is to correctly represent yourself in today’s tough job market. As a Program Coordinator within The New York Association for Ambulatory Care‘s series on “Building Your Brand,” I wanted to extend the invitation to any professional looking to learn a bit more about social networking in healthcare from the employee, job seeker, employer, and human resources perspectives!
Session one of the series is on Thursday, May 5th and you can read more about it below:
Organizational Strategies
“The people you hire are a direct reflection of your organizational brand.”
• • • • • • •
If you are interested, click here to register for the program or contact me at 212.204.5164 if you have any questions!
Amanda BleakneyDirector – Healthcare, Temporary Division
We know how important networking is for your job search, but now networking can get you free coffee too! Professional networking site LinkedIn is offering free coffee and news while promoting LinkedIn Today, its new social news product for professionals. The trucks will be handing out free, locally-brewed coffee and the latest industry news between 7 a.m. and 4 p.m for the remainder of the week at different locations throughout Manhattan.
You can follow the LinkedIn Today Twitter account or the #LinkedInTruck_NY hashtag to track down the truck! The trucks’ schedules are fairly flexible, LinkedIn’s Mario Sundar told Mashable.
Today, the truck will be located outside of LinkedIn’s office following the company’s all-hands meeting in the Empire State building.
Enjoy a cup and continue networking!
Want to network your way to a new job but don’t know where to start? Check out these great starter tips from Nkrumah, an account executive here at Execu|Search!
Do you know a highly motivated nurse who’s looking for an exciting position at a top New York City hospital?
Let us know and you could win a great prize!
We’re working with a prestigious NYC hospital on several amazing contract opportunities for skilled RN’s in several units including:
To learn more about these fantastic positions, click here!
If you know of someone who would be a great fit for this role, let us know! If your referred nurse completes an 8-week contract at this hospital, you’ll win an iPod Nano, Flip HD Camcorder, OR $100 in cash! It’s that simple!
To begin referring friends and family, send them this link to apply online or contact Greta, one of our healthcare recruiters via e-mail, for more information. Make sure your nurse mentions you as the referrer so you’ll be able to win one of three exciting prizes!
How do you get to work in the morning? How about your next job interview?
If you’re anything like most New Yorkers, you hop on a subway train (or two!). We want to make it easier for you this month, which is why we’re giving away MetroCards in March!
Make sure you’re a fan of The Execu|Search Group on Facebook, where you’ll find great articles on making the most of your career, finding a new one, and stories about workplace trends. We’ll randomly pick three fans on March 15th who will each receive an unlimited monthly MetroCard, a $50 card, OR a $20 card!
February 22nd is officially National Margarita Day! On this day, we pay homage to the drink’s inventor, Mrs. Margarita Sames, who first served her concoction at a cocktail party in 1948. Today, the margarita is one of America’s most preferred cocktails, and the United States is the world’s largest tequila market. Whether you like your margarita on the rocks or frozen, lime or mango, get out and celebrate tonight with your friends or co-workers! Here’s a sampling of some great NYC happy hours tonight in honor of the delicious beverage:
Melody Yaghoubi Marketing Department
According to the National Coffee Association (yes, there is such a thing!) January 20th is officially National Coffee Break Day! Take a break from your work day and head down to your favorite coffee shop for a cup of Joe with some of your co-workers on this day.
If you work in the New york City area, take a sip of one of these “Best Coffee Places,” as rated by The New York Times:
Dustin Willoughby Interactive Resources
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